25 January 2022 By David Allen, Development for Conservation It’s hard to believe now, but there was once a time, years ago, when the primary germ concerns were about washing your hands before dinner. Killer pandemics were the stuff of Stephen King and Michael Crichton novels. Before COVID...
18 January 2022 By David Allen, Development for Conservation I’m getting a number of requests for help fundraising from land trusts who need to build their stewardship endowments. Some of this is undoubtedly related to land trust accreditation, which has brought both new awareness and new urgency...
11 January 2022 Last week I wrote about planning individual solicitations for your Board members and a selection of 30 or so donors: How to Make a Donor Plan. I suggested starting with a list of everyone who gave money in 2020 before pulling your Board members...
4 January 2022 There’s something you can do this week that will make a HUGE difference in how much money you will raise this year. It may take several hours to do it right, or maybe even a couple of days. And you probably won’t enjoy doing...
28 December 2021 Looking for something to do this week? Try picking up the phone. I get teased every year by somebody who tells me they are NOT taking this week off, because “someone” advised them to make themselves available to donors who might need to talk...
21 December 2021 “Action on behalf of life transforms. Because the relationship between self and the world is reciprocal, it is not a question of first getting enlightened or saved and then acting. As we work to heal the earth, the earth heals us.” Robin Wall...
14 December 2021 By David Allen, Development for Conservation Tomorrow is the 15th of December. Which means that today is the day for an annual reminder that all fundraisers should be available all week this week for the people you serve. Hopefully, this is all review! Sorry about...
7 December 2020 By David Allen, Development for Conservation Last week, I started a post on capital campaigns, because I have been hearing from land trusts exploring capital campaigns for projects ill-suited for campaigns – specifically to raise money for operating endowment, stewardship endowment, land protection “opportunity”...
30 November 2020 By David Allen, Development for Conservation Before I start on today’s post, I have a request. I will get Giving Tuesday emails all day as I’m sure you will. I am interested in the subject lines. What are people using to get/draw attention? I...
23 November 2020 By David Allen, Development for Conservation Last year’s post from Thanksgiving week referenced Larry Smith’s Op-Ed from the NY Times asking readers to use the six-word form to make sense of 2020. The six-word story form idea was reportedly born at Mr. Smith’s Thanksgiving...