wild-horses

First Thing Tuesday

This BLOG is intended to help conservation organizations and land trusts pursue excellence in all aspects of their conservation endeavors. I welcome your comments and feedback to these posts.

  By David Allen, Development for Conservation   One way of looking at evaluating fundraising program health is to evaluate four of the underlying systems that serve as components: Marketing systems that bring new donors to the table; Renewal and Upgrade systems that bring donors to the $250...

“Devoted though we must be to the conservation cause, I do not believe that any of us should give it all of our time or effort or heart. Give what you can, but do not burn yourselves out -- or break your hearts. Let us...

  By David Allen, Development for Conservation   My mother and her husband recently moved from Estes Park, Colorado to Portland, Oregon. In celebration and support, my wife and I bought her a membership in the Oregon State Parks Foundation, a day-use parking sticker for their car, and...

  By David Allen, Development for Conservation   Events are part of fundraising. From field trips to galas, we are in the event business as much as we are anything else. Which means (at least): pre-planning, logistics, permissions, venues, caterers, invitations and reminders, site volunteers, parking concerns, nametags, photography,...

  By David Allen, Development for Conservation   It’s the most wonderful time of the year.   I’ve heard that 70% of the money given away each year is committed just four months: October, November, December, and January. If that’s true, then most of that 70% comes in just six...

  By David Allen, Development for Conservation   Major gift development isn’t hard. It’s a discipline. And it’s scalable. So just start. Let movement create momentum and let momentum create habit. It starts in January, and it could start for you in January 2020. You can do this for ten donors. You can...