by David Allen, Development for Conservation It’s time to think about what’s going to happen this Fall. At the very least, we’re in for a whale of an election, and it’s shaping up to be one of the most expensive election seasons in history. (Late October might...
Frankly, they get stuck because they are comfortable and unchallenged at that level. We become “one of their $1,000 charities.” To get donors to move off of their chosen level, we have to first understand that it is their level as much as it is...
A Qualified Major Gift Prospect is a donor we are actively building a relationship with - intentionally cultivating for a $5,000 (or more) ask within the next three years in support of a specific project, program, or outcome....
MOST are probably capable of giving $1,000 every year. The litmus test is what they choose to spend discretionary money on now – cable TV, smart phones, internet service, annual beer and wine, a new bike – MANY, many things cost $1,000 or $1,000 every...
When significant windfalls do occur, they often occur suddenly and unexpectedly. They can catch people and organizations unaware. And they have the potential to turn perfectly ordinary people stupid. ...
My accounting friend Dana says that every Board director should know how much money the organization has that is unrestricted – that it can spend on operations – and exactly how each restricted gift was spent. That would be an improvement for most land trusts...
By David Allen, Development for Conservation One of the people I met this last year at Rally was the Corporate Partnerships Manager for Access Fund, a national organization dedicated to protecting access for climbers to some of the nation’s best rock walls. She told me that...
The thing about KPIs (Key Performance Indicators) or metrics is that the exercise of collecting the information is not the point. Using information to modify your behavior is. Here, we are called upon to think like a Range Ecologist. Act, Measure, Learn, Adapt. It is...
By David Allen, Development for Conservation I started last week’s post with a request. In preparation for a possible Rally presentation, I asked you about the value of your membership using one simple calculation: First, isolate the members and donors you have who made a first...
• First, isolate the members and donors you have who made a first gift to your organization at some point – any point – during the calendar year 2013. • Now add up what that group has given to your organization – as a group – since...