Search
29 Aug PS Notes
For this week’s post, I’ve collected here are some PS notes for appeals that I felt were pretty good as well. As you read through, keep in mind that the PS note has one job to do – to reinforce the request for support in a creative way that communicates urgency.
15 Aug The Hidden Fact That Will Change the Way You Write Appeal Letters
Writing and editing fundraising letters is better thought of as an exercise in technical writing, than as writing actual letters. There are techniques, rules, and form to the exercise that, if followed closely, will help you raise more money. Many of these techniques are counter-intuitive. But they are accepted because when they are tested against a control, they outperform the control.
25 Jul What Makes a Good Letter of Intent?
The final form of the LOI is as a Business Letter. Make sure to use board stationary for the first page and that it is addressed and dated properly. I recommend doing the legwork to find a real person to whom it should be addressed instead of the generic “Dear Sirs,” or “To Whom It May Concern.”
26 Jul Are You Ready for August?
Posted at 06:17h
in Board Development, Communication, Development Audit, Donor Cultivation, Featured, Membership, Plans and Budgets, Staff Development, Uncategorized 0 Comments
Over the next several months, I will be focusing blog content on comprehensive fundraising planning. Last week’s post launched this series, and the next four will continue the series. Monday next week is August the 1st – where has the summer gone? As we cruise toward Labor Day, here’s what I’m thinking about for August. What are YOU thinking about?