19 Jul Development Planning From Scratch – The BIG Picture
I have 2 new clients whose fundraising has plateaued, so I’ve started thinking about how to do development planning from scratch to help them grow to a new level of funding....
I have 2 new clients whose fundraising has plateaued, so I’ve started thinking about how to do development planning from scratch to help them grow to a new level of funding....
Think about this scenario: You’re at the office, and it’s 11:30 in the morning. You have a lunch appointment for which you’ll need to leave in 15 minutes. Not enough time to start something new, but too much time to waste. What will you do?...
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July officially starts on Friday – Yikes! – Are you ready? What’s on your list for July? Annual Meetings? Summer field trips? Donor visits?...
When you plan your fund development work, you should segment your donors and plan for each segment separately. In my opinion, you SHOULD have a donor segment on which you plan to devote individualized attention. I call it my Top 100 List, but it’s...
Last week, I received an Annual Report from a former client. On the inside of the front page was a letter, and it broke so many rules, I thought I’d doctor it up as a case study and share a “before” and “after” with you....
June is officially here – Yikes! Are you ready? What is on your To-Do List for June? Here’s what I’m thinking about: Getting ready to ask my $250 donors to give $1,000 this year....
People who donate time and not money are wonderful volunteers. People who donate money and not time are wonderful donors. We need wonderful board members to do both....
Aside from the every-four-years political craziness, the presidential election in 2016 will present some challenges for your fall appeal planning as well. The bottom line is that few people will be paying attention to renewal or seasonal appeal letters around the election. There will be...
If your organizational goals depend on having more members than you have now, you should consider investing in direct mail recruitment. The best approach is a solid strategy consistently applied over a period of years. Be predictable, and you will cultivate loyalty over time....