13 July 2021 By David Allen, Development for Conservation Every year about this time, I start thinking that we will be asking just about every one we know for a gift between now and the end of the year. Some will be renewals. Some will be asks...
6 July 2021 By David Allen, Development for Conservation Every year about this time, it occurs to me that we will be asking just about every one we know for a gift between now and the end of the year. Some we will ask for renewal gifts....
29 June 2021 By David Allen, Development for Conservation Thursday this week is July the first. Every year about this time, it occurs to me that we will be asking just about every one we know for a gift between now and the end of the year. In...
8 June 2021 By David Allen, Development for Conservation It’s June! Welcome to summer! From a fundraising point of view, think about this: You will ask just about everyone currently giving money to make another gift between now and 12/31. How much will you ask them for? I get asked...
1 December 2020 By David Allen, Development for Conservation Just about everyone I know is sending out an appeal letter this week or next. You too? It’s that time of year. This has already been a surprisingly good year for fundraising, and we are pinning hopes of keeping it...
22 September 2020 By David Allen, Development for Conservation Here’s a great idea that deserves another mention: Send $50 to five different organizations you admire. It will cost your land trust $250, and it will take about half an hour. But for that investment, you will see every piece of...
4 August 2020 By David Allen, Development for Conservation A few years ago in mid-November, a client asked me whether they could just use the same appeal letter they used last year. That appeal letter had done reasonably well and had surpassed the fundraising results from previous...
21 July 2020 By David Allen, Development for Conservation It’s hard to believe, but we’re going to blink and find ourselves in August. And the blur that is the Fall each year for fundraisers will be upon us. Are you ready? How will your fundraising plan for Fall 2020...
By David Allen, Development for Conservation I’ve had the opportunity to review several appeal letters in recent weeks - comes with the job. And I’m still surprised that so many fail to ask for money. The request is implied, to be sure, but it is not explicit. Somewhere...
Or - Ask your favorite Fundraising Consultant By David Allen, Development for Conservation From My In-Box This Week: I enjoyed your presentation at Rally (despite the fire alarm). And I have a question for you: A fundraising coach once told me that if someone has received our annual appeal...