Posts Tagged "Development Audit"

Agents of Change

Posted by on Dec 13, 2016 in Board Development, Communication, Development Audit, Donor Cultivation, Featured, Plans and Budgets, Staff Development, Uncategorized | Comments Off on Agents of Change

Agents of Change

At Rally this year, I finally got to present the Development Committee Makeover workshop I’ve been wanting to do for some years. I had billed it as an advanced workshop and the room was filled with Development staff and experienced board members. The point of the workshop was to show, using before and after scripts, how Development Committees could address their work in a much more productive way by limiting their discussion to how board members were interacting with donors. In other words, talk about specific donors, and talk about what board members do instead of what staff does. Overall...

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The Importance of Recruiting First Renewals

Posted by on Dec 6, 2016 in Communication, Donor Cultivation, Featured, Membership, Plans and Budgets, Staff Development, Uncategorized | 1 comment

The Importance of Recruiting First Renewals

One of the metrics we tend to pay the most attention to is the total number of donors we have. And for some pretty good reasons. We need to know how many newsletters to print and how many annual meeting notices to prepare. The number of members helps us predict how much revenue we can expect next year, and the more members we have generally means that more of that revenue will be unrestricted. And certainly more members generally translates into more local prominence and political clout. We don’t tend to pay as much attention to the make-up of that donor base, and we probably should. Less...

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Are You Ready for December?

Posted by on Nov 29, 2016 in Communication, Development Audit, Donor Cultivation, Featured, Staff Development, Uncategorized | 2 comments

Are You Ready for December?

Happy Holidays everyone. It’s time again to finish strong. Are you ready for December? Here’s what I’m thinking about. What are YOU thinking about?   Fall Appeal 2nd Drop Most of my clients plan to do two or even three drops of their fall appeal letters. If you are planning two drops, you should be getting the second drop ready this week for mailing next Tuesday. If you are on the three-drop plan, you’ll be looking at a third drop in two weeks. (See Fall Appeal Planning)   Good News From your solicitations to your newsletters, to your updates and thank you letters, the importance...

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Development Planning from Scratch – Mind the Gap

Posted by on Nov 22, 2016 in Development Audit, Donor Cultivation, Featured, Plans and Budgets, Staff Development, Uncategorized | Comments Off on Development Planning from Scratch – Mind the Gap

Development Planning from Scratch – Mind the Gap

Happy Thanksgiving all! Gobble, goggle. Back in August I started a series of posts about planning for development entitled“ Development Planning from Scratch.” With this morning’s post, I’ve come to the end of the thread. It assumes that you have started with a clear fundraising goal needed by the program, that you have built a credible plan of attack based on real information from your real donors and donor groups, and that there is an (inevitable) gap between the two. This post describes several strategies for dealing with that gap. Before I start, let’s revisit several of the highlights:...

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Development Planning from Scratch – New Donors

Posted by on Nov 15, 2016 in Development Audit, Donor Cultivation, Featured, Membership, Plans and Budgets, Staff Development, Uncategorized | 1 comment

Development Planning from Scratch – New Donors

“Shouldn’t we be talking about getting more members?” he asked. “We’ve had the same 600 members for years now. Before we go off on major gift work, shouldn’t we be talking about growing our membership?” The questioner was the Chair of a land trust board; we’ll call him Tony (not his real name). Tony was worried that screening for major gift prospects would be a waste of time, because they had already mined whatever they were going to get from their static membership. In response, I told Tony that the better renewal systems I’ve seen consistently renew about 75% of their members every year. I...

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