28 January 2025 By David Allen, Development for Conservation In May, Carolyn and Marty attended a Conservancy-hosted family-fun day on the Green Preserve with their daughter and her two children. They were responding to a Facebook ad and thought the outing was just the thing to help...
24 December 2024 “Conservation, environment, poverty, community, education, family, health, economy - these combine to make one quest: liberty and justice for all. The cause is the same cause. And justice comes from the same place being human comes from: compassion.” - Carl Safina Thank you for giving...
8 October 2024 By David Allen, Development for Conservation Whether we understand and acknowledge it or not, we all have an interesting relationship with neuro-psychology – and especially neurolinguistics, and neurolinguistic programming. These terms describe the possibility that human beings react to certain decision-making triggers that can...
1 October 2024 By David Allen, Development for Conservation Think about this: You are trying to set up a meeting with a donor you’ve never met. Or you are trying to reconnect with someone whom you met at an event where they expressed interest in seeing one of...
20 August 2024 By David Allen, Development for Conservation Have you ever been to the LL Bean flagship store in Freeport Maine? It’s enormous. And the factory store itself isn’t even the only building. LL Bean occupies an entire campus of buildings. There’s an auxiliary building for...
25 June 2024 By David Allen, Development for Conservation When I get challenged on the advice I provide in this blog and in various seminars and workshops, it’s usually related to not being able to cite studies and peer-reviewed papers that prove the opinion I espouse. For the...
30 April 2024 By David Allen, Development for Conservation I fielded a question about premiums again last week. I get these periodically, because it seems intuitive that if someone is going to join, or give, or upgrade, or renew, they need to get “something” in return. In fact,...
23 April 2024 By David Allen, Development for Conservation Since 2017, about this time every year, I have posted about a metric I’ve wanted to collect data on – the 5-year-value of new members. I’ve been asking everyone to look back at the donors who made first gifts...
19 March 2024 By David Allen, Development for Conservation I read a lot of land trust appeal mail. You should, too. I recommend it. Some of it is really good. A lot of it is not. But what I notice more often than not is that the letters...
2 January 2024 By David Allen, Development for Conservation Happy New Year! Time to start again. January of another year. This is a blog that I post every year right after New Year’s Day. I modify it slightly, and I add to it from time to time, but basically,...