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Many Board members and even staff are still operating as if $100 was an enormous number. They are reaching for arms-length solutions because actually getting to know donors is too scary. And they are sending letters and emails that never actually ask. They are waiting...

  17 June 2025   By David Allen, Development for Conservation   Your land trust probably uses events for all sorts of reasons. You might have an annual “olly-olly-oxen-free” member meeting. Maybe an annual fundraising event, gala, or auction. Maybe an event just to show donors how much you appreciate...

Getting yourself outside is enormously helpful for fundraising. My son once told me that he wanted to share something with me because it helped make it real for him. I knew immediately what he meant. You need to do the same thing and for the...

  20 May 2024   By David Allen, Development for Conservation   I got on a plane last week heading to Detroit from Madison. I was on my way to Connecticut to work with a land trust on a capital campaign. On my seat, a postcard was waiting for me with...

  13 May 2024   By David Allen, Development for Conservation   Statistically, more than half the people who have a last will and testament at all will make changes to it within five years of their death. Will the land trust get written in or written out? Will the...

  29 April 2024   By David Allen, Development for Conservation   Linsday   Linsday comes off the preserve trail with her family. She surveys their flushed faces happy chatter from being outside these last few hours. The bald eagle siting was truly awesome and inspiring. The weather was perfect. And there...

  11 March 2025   By David Allen, Development for Conservation   I have come to believe that $100 is pocket change, more or less. It’s a very common withdrawal amount from an ATM for those of us still using cash at all. $250 is not pocket change. It’s a threshold...