Fundraising Planning

  By David Allen, Development for Conservation   High summer is generally regarded as a good time for taking stock. How are we doing related to our annual goals? Are we on track to finish the year successfully? If we keep doing what we’ve been doing, will we...

  By David Allen, Development for Conservation   Things would be so different if they were not as they are. - Anna Russell   Jeff Brooks posted a guest blog by Christiana Stergiou speculating on the unquantifiable – opportunity costs. An “opportunity cost” is the amount of money we leave behind...

  By David Allen, Development for Conservation   Whether we understand and acknowledge it, or not, we all have an interesting relationship with neuroscience, neurolinguistics, and neurolinguistic programming. These terms describe the possibility that how human beings react to certain decision-making triggers can be studied and understood. Many of...

This implies that once someone has been “assigned” to a segment, they stay there for at least this year. To be most helpful, your database system should be able to handle this level of complexity – the segments to which prospects are assigned based on...