23 January 2024 By David Allen, Development for Conservation As I mentioned last week (See On Metrics, Data, Information, Science, and How We Use Them – Part 1), we spend a good deal of time counting stuff without ever really changing what we are doing based on...
16 January 2024 By David Allen, Development for Conservation Several years ago, I put together a workshop for Rally on Metrics. Fundraising Metrics, that is. I was and continue to be interested in learning more about what we measure in fundraising and how we use that information...
12 September 2023 By David Allen, Development for Conservation Perfect weather. Great food. The largest gathering of land trust staff and Board directors ever. How was your Rally? I always recommend measuring conference experiences by finding one idea that you can bring back and make a difference right...
18 July 2023 By David Allen, Development for Conservation WARNING: The contents of this post have a high geek factor and may be harmful to your sense of world order. For all the harping I do about treating all the numbers in your communications as suspect (See All...
14 February 2023 By David Allen, Development for Conservation Happy Valentine's Day! (Love your donors. They will love you back.) This post will have nothing to do with Valentine's Day. But I hope you have a lovely day, regardless! For the last several years, about this time, I...
1 March 2022 By David Allen, Development for Conservation Two weeks ago, I asked you for data related to the value of your “first-gift” donors from 2017: Isolate the members and donors you have who made a first gifts to your organization at some point – any...
By David Allen, Development for Conservation For the last several years, about this time, I have posted about a metric I’ve wanted to collect data on – the 5-year-value of new members. I’ve been asking everyone to look back at the donors who made first gifts (ever)...
25 January 2022 By David Allen, Development for Conservation It’s hard to believe now, but there was once a time, years ago, when the primary germ concerns were about washing your hands before dinner. Killer pandemics were the stuff of Stephen King and Michael Crichton novels. Before COVID...
5 October 2021 By David Allen, Development for Conservation I’m working on a Rally Workshop with two fabulous colleagues. The workshop is called Using Donor Software to Help Raise More Money, and it will be virtually presented this afternoon. (Please make plans to join us!) Along the way,...
16 February 2021 By David Allen, Development for Conservation Three weeks ago, I asked you for data related to the value of your “first-gift” donors from 2016: Isolate the members and donors you have who made a first gifts to your organization at some point – any...