By David Allen, Development for Conservation You know, right now, every member who will be renewing this year (assuming that you have members who renew every year). You know what they gave last year and when. And you know, or could easily decide, what you will...
By David Allen, Development for Conservation Three weeks ago, I asked you for data related to the value of your donors: Isolate the members and donors you have who made a first gift to your organization at some point – any point – during the calendar...
By David Allen, Development for Conservation I started last week’s post with a request. In preparation for a possible Rally presentation, I asked you about the value of your membership using one simple calculation: First, isolate the members and donors you have who made a first...