A couple of things jump out of Read’s article for me. The question of how to recruit advocates instead of “merely donors” is interesting and speaks to the need for fundraising to be seen as relationship-building. ...
In my house, as in most, the day after Christmas can be a low day on the emotional scale. The brightly papered boxes under the tree that only a few days ago could have been anything are now known. Every once in a while we...
I ran into yet another land trust the other day that does not keep donor files (paper files). This is a HUGE mistake, and if you’re a land trust in this position, one that you will want to correct right away. WHY? Because perpetuity is a long...